Sweetwater Labs Vitamin Face Serum, Rose Face Oil, Firming Booster, Bloom Night Serum and Fleur Body Oil with aloe, roses, kelp, orchids and jasmine
4.97 out of 5 · 892 customer reviews

Rediscover firmer,
healthier, more
youthful skin.

Natural skincare for softer, nourished skin. Find your formula with our 365-day money-back guarantee.

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Rose Face Oil

Moisture + radiance

Rose Face Oil

4.98 / 5 · 178 reviews

Firmer, plumper skin. A youthful glow.

$58.00

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Vitamin Face Serum

Plump + brighten

Vitamin Face Serum

4.99 / 5 · 106 reviews

Vitamin C + hyaluronic acid for plump, radiant skin without the harsh sting.

From $58.00

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Rose Face Oil surrounded by pink rosesSweetwater Labs founders Nadia Doh and Yoav Irom

NADIA DOH + YOAV IROM

A search for better skincare became Sweetwater Labs.

Sweetwater Labs was born out of a long search for highly effective, 100% natural skincare for all skin types, especially sensitive skin. Our mission is to create natural skincare that truly works and elevates everyday rituals.

After a decade of apothecary and botanical science research, we created a line made from pure components and infused with true-to-nature, mood-lifting scents. Each product brings a restorative self-care moment you can return to.

Meet the founders

AS FEATURED IN

A closer look at the coverage.

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Shop Our Curated Skin Concern Collections

ACNE PRONE

Care for breakout-prone skin.

What you notice

Breakouts or blemishes

Your goal

Comfortable, balanced-feeling skin

Where to start

Start with targeted daily care

Explore acne prone collection →
Rose Face Oil, Vitamin Face Serum and Firming Booster in a botanical garden setting

Know what you’re putting on your skin.

“Healthy” on the front of a bottle doesn’t tell the whole story. Look beyond the promise and read the ingredient list. Get to know what’s in your skincare and why it’s there.

Bulgarian rose

Nourishing oils for moisture and radiance.

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Vitamin C ester + hyaluronic acid

A pairing for a brighter, plumper glow.

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Sea kelp + retinol

A targeted booster for fine lines and lost firmness.

Explore Firming Booster →
See Our Ingredients

Softer skin. A brighter glow.
A routine you look forward to.

01 · MOISTURENourishing oils for softer, more comfortable skin. 02 · RADIANCEVitamin C ester + hyaluronic acid for a brighter, plumper glow. 03 · TARGETED CARESea kelp + retinol for fine lines and lost firmness. Find your formula

Watch: Sweetwater sourcing in action · 0:32

Customer experiences with Sweetwater Labs.

★★★★★
“My skin looks younger, smoother and softer. I haven't had any issues with breakouts either. I LOVE this product and highly recommend it!”

Stephanie S.

Verified buyer · Rose Face Oil
Rose Face Oil
Rose Face Oil
★★★★★
“This product is unbelievably wonderful, a must have for the rest of my life. All natural and works on facial skin like no other product I've ever used!”

Abigail S.

Verified buyer · Rose Face Oil
Vitamin Face Serum
Vitamin Face Serum
Find your signature scent
Find your signature scent

FROM SWITZERLAND

“I finally found you! I was so upset that I didn’t buy more as I only realized how well they worked after I went back home to Switzerland and tried them in my routine.”

A Sweetwater customer · Switzerland

Customer message · Excerpt
Rose Face Oil surrounded by pink roses
Rose Face Oil
★★★★★
“I love the rose face oil my skin has been improving since I’ve started using it a little over a week ago! I am glowing more and more.”

Kristen

Verified buyer · Rose Face Oil

A letter from Emily and her Sweetwater family

Four generations. One shared ritual.

Hi Sweetwater Team!

I just wanted to share a little story with you because I thought you might enjoy hearing how much your products have become a part of our family.

It actually started with my mom, who is now in her 80s. She absolutely loves your products and was the one who introduced me to Sweetwater Labs. I started using them and fell in love too, especially with how wonderful they made my skin feel.

Of course, I had to share them with my daughter, who’s in her 40s. And now my granddaughter, who’s in her 20s, is hooked too!

So we now have FOUR generations of women in our family using Sweetwater Labs!

The funny thing is, we’re all at such different stages in life, with completely different skin needs, but we all have our favorites.

My mom especially loves that she can share something with her great-granddaughter that they both genuinely enjoy.

I know it might sound silly, but your products have become this sweet little connection between all of us. It’s not just about skincare anymore. It’s something we share, and I think that’s really special.

Anyway, I just wanted you to know that your products are loved by four generations of women in one family!

Thank you for making something that brings us all a little closer together.

Warmly,

Emily (and a very happy Sweetwater family) ♥

A letter from Natalie

An ocean apart. Connected by Verti.

Hi Nadia,

I wanted to share a little story with you about your Verti perfume and why it has become so special to us.

My fiancé and I discovered the Verti perfume together while we were in New York City. We both loved the scent immediately and we loved that it was something we could both wear.

Later on, my fiancé accepted a job overseas. Unfortunately, I wasn’t able to join him for some time, so we’re now living thousands of miles apart.

Before he left, we decided that we would both continue wearing Verti every day.

It might sound like such a small thing, but it has become something really meaningful to us. Whenever we put the scent we immediately think of eachother and it allows us to stay connected. It’s become a reminder that even though we’re on opposite sides of the world, we’re always together.

I just wanted to thank you for creating something that has given us this little connection while we’re apart.

Thank you so much for creating this beautiful fragrance. You have no idea how much it means to both of us.

Natalie

A letter from A Sweetwater customer in Switzerland

“I finally found you!” From Switzerland.

I finally found you! I bought your products from Bryant Park years ago and they were the only products that healed my acne and eczema. I was so upset that I didn’t buy more as I only realized how well they worked after I went back home to Switzerland and tried them in my routine. I had suffered for years with cystic acne and patches of eczema. It took my a long time to find the exact brand I used but so happy now that I have found you again as nothing I bought worked as well as your products!